Let Me Tell You About A Man Name Jed…
| | | | | |

Let Me Tell You About A Man Name Jed…

The aim of marketing is to know and understand the customer so well that the product and service fits him and sells itself. – Peter Drucker Several years ago we had a new client by the name of Jed* who was a financial advisor. Prior to hiring us, he had spent a lot of time…

Drip, Drip, Drip Marketing – A Key to Creating A Steady Revenue Stream One Drip at a Time
| | | | | |

Drip, Drip, Drip Marketing – A Key to Creating A Steady Revenue Stream One Drip at a Time

Your marketing is more important than your mastery. You can be the best accountant, dog groomer, life coach, fitness trainer, wedding planner – whatever your business is – but if you don’t know how to get the word out about your business and generate response, you will never create the income you truly desire.’ –…

Losing an Industry Leader
| | | | | | | |

Losing an Industry Leader

By Sherry Carnahan, aka David Drucker’s Assistant Editor’s note:  This article was published one year ago today in honor of our long time client David Drucker.  We thought it would be fitting to publish it today. We hope you enjoy reading a bit of our history. The Financial Services Industry will be losing a great…

Marketing Lessons Learned
| | | | | | | |

What My Dad Taught Me about Social Media Marketing

Growing up I was blessed with a wonderful father who gave me valuable lessons for running my own business. He was a well-loved electrician who worked on televisions, radios, stereos and other electronics. I remember when I visited him he would always have TV’s and radios stacked along the walls in the huge dining room…