Need Help Driving Traffic on Your Social Media Platforms?
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Need Help Driving Traffic on Your Social Media Platforms?

Try Posting Shareable Images! They say a picture says a thousand words and when combined with famous quotes, inspiration and useful tips they say even more. That’s why posting compelling Shareable Images has become an increasingly powerful tool that is known to drive traffic to your blog or website, garner likes, comments and better yet,…

Social media icons swimming above man's head
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Post This, Like That, How Does Social Media Work Anyway?

You may have a Twitter or LinkedIn profile, but do you know to use it as a marketing tool? The other day I overheard my husband, James, talking with one of our newest clients. This particular client mentioned that she’s had a LinkedIn and Twitter account but honestly, had no idea how to use it,…

Let Me Tell You About A Man Name Jed…
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Let Me Tell You About A Man Name Jed…

The aim of marketing is to know and understand the customer so well that the product and service fits him and sells itself. – Peter Drucker Several years ago we had a new client by the name of Jed* who was a financial advisor. Prior to hiring us, he had spent a lot of time…

Drip, Drip, Drip Marketing – A Key to Creating A Steady Revenue Stream One Drip at a Time
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Drip, Drip, Drip Marketing – A Key to Creating A Steady Revenue Stream One Drip at a Time

Your marketing is more important than your mastery. You can be the best accountant, dog groomer, life coach, fitness trainer, wedding planner – whatever your business is – but if you don’t know how to get the word out about your business and generate response, you will never create the income you truly desire.’ –…

Marketing Lessons Learned
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What My Dad Taught Me about Social Media Marketing

Growing up I was blessed with a wonderful father who gave me valuable lessons for running my own business. He was a well-loved electrician who worked on televisions, radios, stereos and other electronics. I remember when I visited him he would always have TV’s and radios stacked along the walls in the huge dining room…

SEO Magnet
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What SEO Can Do For Your Marketing Strategy

A few months ago, while drinking my morning coffee in the wee hours of the morning, I was researching reviews on our client’s 2015 T3 Advisor Technology Conference when I came across financial writer, Michael Kitces’, Nerd’s Eye View blog (www.kitces.com). In his review he listed some take-a-ways from the conference. One take-a-way was a…